Sun Zi Art of War-5: The Principles for Good Strategies

This is the last post in the series of Sun Zi’s Art of War.  We summarize the teaching of Sun Zi’s strategies into the following 8 main principles or guidelines shown in the mind-map:

(Sun Zi in Chapter 1 said the main strategy of war is deception. But in going through the 13 chapters, I felt the starting or basic strategy is actually agility and flexibility in reading and exploiting the variations in time, terrain, and attributes encountered. So I put this mastering variation or change as the first and deception as the 2nd principle).

The Best Strategy is to Win without a Fight
Sun Zi in Chapter 3 ‘Planning to Attack’ says that winning every battle is not the best. The best is to subdue the enemy even without a fight! Every war will result in destruction even for the winning side. He explained further that it is better to take the whole country or the whole army in tact rather than destroy them. Hence, we begin the principles of good strategies with this foundation principle of win without a fight.  Here is the mind-map.



The Other Strategies for War

P1 Mastering Variation
There is no fixed strategy for war. Attack is not always right. Direct approach may be the wrong way. The best strategy is the ability to read the situation encountered, understand the variations and the advantages or disadvantages offered, determine the truth or false of intelligence gathered,  and then come out with the right strategies. This is the very basic teaching of i-Ching which is using unchanging principles to handle the changes encountered and obtaining the desired outcome.  There is so much richness in this principle that we need to expand it in the mind-map below:


P2 Deception – The Basic Strategy
How to deceive the enemy is given in the mind-map below. A typical operator is ‘Invert’ (see the BVITS Innovative Thinking Method for other 10 operators). We have covered in fact the Divide and Combine operators in the P1-Mastering Variations mind-map.

P3 Key Factors for Attacks
The keys for attack are: The key of a force is speed, attack when he is not ready,
take the unexpected route, attack the defended.

P4 Divide the Enemy
To weaken the enemy, a key operator Divide is used …cause the enemy force to be divided, front from back, small from large, power and weak, top from bottom, so that the enemy cannot combine and cannot be in mutual support of each other.

P5 Combine and Move only when there is an advantage else stop.
This is reminder that no guideline is always right for all situations. Reading the situation and apply the right guideline is the Arts of War.

P6 When we are relative lesser in size Capture the Enemy’s Love(or nightmare)
We don’t always need to rely on bigger forces to win. When we are lesser in number, we can still win the war. We do not attack the enemy at the its strength but focus our forces and attention in attacking the enemy’s love – it could be their King (this is one of the 36 tactics to destroy the thieves capture their chief first), but it could be other things. The things that keep the Enemy sleepless at night.  Find out this key resource or concern of the enemy and possess this key resource.

P7 Use Fire to Attack – Artillery or Air Raids in Modern Times
Don’t just think in 2D flat plain of operation. Think 3D, go by air, go wireless, go remote control. It could be a small impact to create confusion that the enemy will kill each other in panic or run away. In business world, what will be the equivalent of using fire legally?

P8 Espionage
We have stressed much in earlier post that planning must be based on facts and correct intelligence. We can collect intelligence in many ways. Sun Zi proposed five types of spies. We must reward them well, as some may die in the process. In this modern times, there are many equivalent to spies like customers, our sales and service staff, candidates seeking jobs, competitors’ public information, disgruntle staff, etc. etc.
We can also send out false intelligence to misled our enemy.
Here is the mind-map:

Hope you have benefited from reading of this series of posts on Sun Zi’s Art of War and apply them well in your business. Just to emphasize again that Business is a Love-affair rather than just a pure war. To the Sun Zi’s principles, we must map it to today business situations which I have tried to show and we need to add in the Customers factor – loving them (which Sun Zi only covered loving your own work-force. For that, please refer to my I-Ching Series and Ancient Chinese Wisdom).
BVOTECH Copyrighted 2011

Sun Zi Art of War-4: Appraisal & Prediction

We continue from our previous post Sun Zi Art of War-3: Health Check with 7 Measures.

Before we engage in a war, it is better to do a appraisal of the situation and make prediction as to the chance of winning and the associated costs and benefits. The mind-map below show the steps:

W E Deming, the Guru of Quality Control (actually, he is much more than that), says that management is about prediction (theory of knowledge). Management must be able to predict the outcomes accurately and hence showing his understanding of the working of the system. Then, management is also responsible for improving the performance of the system, not by meddling, but by understanding the profound knowledge of system, variation, psychology, and knowledge (ability to predict).
This is exactly what Sun Zi is teaching us – we must be able to predict the outcome before we decide. Prediction of outcome comes from careful analysis of facts from multiple factors and dimensions.
To Fight or NOT – How can You Tell?
Appraisal is done with comparison of relative strength. Recalling it is about knowing the enemy and knowing oneself.
It is also about the interests of the Country and its people and is NOT about the Commander’s ego or self benefits.  History tell a great number of stories of defeats due to Commander’s ego or anger. One of Sun Zi’s strategy is to anger the short temper commander and gain benefits against him. Hence, as a good commander, he must remain calm and objective and always have the interests of the nation at heart.
Appraisal does not end with a decision to fight or not but about improve one’s relative position and advantages.
Sun Zi gives the steps for Appraisal:

  1. It starts with identification of factors of competitions, besides the 5 general factors and 7 measures, we must study into the specifics of this situation. He used the term “Dimension” and I extend it to include the common dimensions of time, space and properties of the present situation.
  2. Once a factor(dimension) is identified, we need to decide a measure of it. Then we can measure its volume, or strength, in terms of how much or how many.
  3. Certain factor is the combination of several sub-factors, then we need to compute the result.
  4. Comparison with the Enemy’s Computed Result will give us the conclusion to be drawn on the next step.
  5. Will we win against the Enemy? I think with should read Sun Zi’s claim of Winning as a probabilistic measure, a measure of confidence level, rather than absolute. There are too much factors of variation to make a deterministic prediction for victory or defeat.

5 Principles of Victory

They are clearly depicted in the mind map below:

Exhortation from the Experts

I wish to quote one of China leading Chinese Classic Guru Zhai Hong Sen on Success & Failure. He said that the reason for failure was not lack of planning but lack of activities before the planning. What does he mean? He means that we need to do a lot of work to list our our assumptions and conduct surveys and experiments to find out. Planning cannot be based on luck, dreams, and unknown. This is exactly what Sun Zi is teaching.  Sun Zi is an advocate of data and intelligence collections before planning or planning must be based on facts. Sun Zi has a Chapter 13 dedicated to Espionage for Intelligence collection.

Successful Entrepreneurs are in fact not risks taker or gamblers as commonly perceived, but are in fact risks minimizer. They identify the key assumptions for their business to be successful first and then conduct survey or experiment to validate the assumptions before taking the plunge.

BVOTECH Copyrighted 2011